Whether it is online marketing or offline marketing, it is not to persuade customers to buy, but to help customers find a reason to persuade themselves to buy, or to help customers find the right product, only when the customer believes that the confirmed demand matches, A deal is possible.
the products that customers are most likely to like in front of him! To do this, we need to analyze the product in detail, summarize its characteristics and attributes, and extract the advantages of the product in different aspects. Types of advantages, after finding these advantages, after these characteristics are presented and emphasized in different ways.
The epidemic has brought us many problems and challenges, but it has also made people pay more attention to health, and more and more people are joining the fitness movement. And offline gyms should also take advantage of online advantages to Country Email List meet people's health needs through a combination of online and offline. In the post-epidemic era, how should gyms develop? Let's take a look together.
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The epidemic has changed our way of life and habits, bringing us many problems and challenges, but it has also made people pay more attention to health, and more and more people are participating in fitness. These changes represent an important opportunity for the fitness industry. In the post-epidemic era, offline gyms should take advantage of their online advantages and meet people's more diverse, personalized, and online health needs through a combination of online and offline sports.
The following is a detailed explanation of how gyms should develop in the post-epidemic era.
1. Background
Since the outbreak of the epidemic 20 years ago, it has been repeated. In the first half of 2022, severe epidemics broke out in many parts of the country. Beijing was in a semi-suspended state throughout May, with the exception of essential public services, almost all industries stopped operating or worked from home. For everyone, except to do nucleic acid every day, and to take out the garbage and buy vegetables, they hardly go out.
On the way to do nucleic acid, I always encounter young men handing out flyers for the gym. Every time you ask me, do you need to swim for fitness? I absolutely refuse. I observed the reactions of passers-by and they were all the same as me. They waved their hands and refused to answer. It seems that everyone is very disgusted with this way of handing out flyers for swimming and fitness.